September 30, 2005 - Spazio Pirelli - Gorgeous Isn’t Good Enough
September 30, 2005

Gorgeous Isn’t Good Enough

Spazio Pirelli

Gorgeous Isnt Good Enough
September 20 October 24, 2005
Opening night:
September 20, 19h00-22h00
Opening hours:
Tue Sun 11h00-19h00
Patronage:
Comune di Milano, Pirelli Re
Conception and Realisation:
Morgan Morris
Production:
Feature Contemporary, ltd, UK

Participating Artists: Ana Laura Alaez, Lee Bul, Jessica Craig-Martin, Martha Colburn, Amie Dicke, Nan Goldin, Ling Jian, Marilyn Minter, Mariko Mori, Erwin Olaf, Richard Phillips, Donna Trope, Inez van Lamsweerde and Vinoodh Matadin,
Concept:
Beauty is sacred, confers the gift of life, pumps adrenaline, but most of all makes life worth living. The exhibition Gorgeous Isnt Good Enough aspires to come to terms with our contemporary vision of beauty by examining the crossover between the fashion industrys construction of norms and 14 of the worlds top contemporary artists rendition of them.

Todays iconography of beauty is undergoing a subtle and delicate transformation. Digital technology and scientific progress have procreated the absolute perfect vocabulary of beauty…or so we seem to think. Has humanitys incessant quest and desire for perfection failed? This exhibition seeks to investigate ideas about the relationship between beauty, perfection, and technological progress.

Set to open during the upstart of womens fall 2005 fashion week in Milan, the moment promises an inevitable encounter with the dynamic world which continually invents and establishes the universal standards of beauty.
Curatorial:
Head curator: Morgan Morris
Consulting curators: Mariannna Vecellio and Nina Vagic
Consulting architects: Estudio Teresa Sapey, Madrid
Installation: Art in Box, Torino
Graphic artists: Jean-Jacques Tachdjian and Carine Abraham, Lille
Cover and invitation image: graphic design by Tachdjian and Abraham on original photograph by Donna Trope courtesy of Galerie Kamel Mennour, Paris

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