MFA & MA Creative Media

MFA & MA Creative Media

School of Creative Media, City University of Hong Kong

January 8, 2024
MFA & MA Creative Media
Technofutures: Theory and Culture Stream / Expanded Curation Stream
www.scm.cityu.edu.hk
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Application deadlines
MFA in Creative Media: March 28, 2024
MA in Creative Media: March 28, 2024

MFA in Creative Media (MFACM)
MFACM emphasizes the integration of the Arts, Science, Culture and Technology. As an internationally-recognised terminal degree in the creative arts, MFACM provides intensive and advanced training in Digital Audiovisual Media Cultures, Animation, Computer Graphics, Film & Video Production, Interactive Media, New Media Art and Digital Fabrication. A cutting-edge art programme with a global vision, MFACM is a hub and a laboratory for creative exchanges and professional collaboration regionally and internationally.

MA in Creative Media (MACM)
The Master of Arts in Creative Media (MACM) programme aims to prepare researchers, intellectuals, and cultural engineers for participation in and development of current and future creative economies. This selective programme offers a humanities-oriented curriculum complementing the School of Creative Media’s mission to develop a range of aesthetic, theoretical, and techno-scientific expertise in the fields of new media and contemporary arts. 

Technofutures: Theory and Culture Stream
Grounded in contemporary humanities, this stream provides an intellectual foundation in aesthetics, philosophy of technology, media and cultural studies and narrative theories to better anticipate the ongoing transformations of techno-societies and creative cultures. This stream emphasises New Media Arts Theories, Technologies, and Aesthetics; Contemporary Media and Cultural Studies (e.g., social media and influencer studies, AI & Software Studies, Platform Studies, and Queer Studies); Philosophy of Technology and New Media; and World-Building in Digital Narrative Media. This stream aims at equipping students with the critical inquiry and analytical skills required of future creative industry leaders.

Expanded Curation Stream
This stream champions expanded curation as a modern media practice applicable to both creative industries and art institutions, building on the school’s unique position as the regional pioneer in immersive, interactive, telepresent, mobile and distributed presentation technologies. Contemporary curators are evolving into influencers who select, organise, and moderate cultural and creative content across online and virtual platforms, social media presences, short video and livestreams, and personal, private or collective archives. Beyond an interpretive exercise of taste-making or opinion-leading exclusive to art and cultural heritage, specialists in expanded curation leverage their knowledge of contemporary social media landscape, technocultural trends and medium-specific digital methods. Iconic exhibitions that break free from traditional museum structures are studied to provide a theoretical and practical context for emergent presentational forms like Transactional Curation (selecting and presenting tokenized artworks including blockchain models and NFTs), Streaming Curation (designing compelling streams and feeds, Influencer techniques, image flows), and Distributed Curation (virtual and physical sites, shared and interactive selection models such as voting and collective art-making).

For application and additional information, please visit here.

CityU School of Creative Media
The region’s first such institution, the School of Creative Media was founded to nurture a new generation of interdisciplinary artists and creative media professionals, and to develop new ideas and technologies for the creative industries in Hong Kong, Mainland China, and abroad. Now over a decade later we continue to espouse and advance these aims as the clear leader in our field. We bridge the boundaries between art and science and integrate traditional and new media. We value applied creativity, cultural awareness, and critical thinking as much as business sense and entrepreneurial success.

With Hong Kong thus emerging as a thriving hub of new media culture and creative industries in Asia and the world, the School of Creative Media plays an instrumental role in this development as the leading force in creative media education and research in Hong Kong.

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January 8, 2024

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