Hideo, It’s Me, Mama​

Mako Idemitsu

This video is no longer available

Takeover: III. Mind Takeover Hideo, It’s Me, Mama​
Mako Idemitsu

26 Minutes

Repeat: Dec 15-16 ET

Hideo, It’s Me, Mama is a psychological melodrama that introduces narrative and structural devices that are integral to Idemitsu’s work. Exploring the flawed universe of the contemporary Japanese family, she focuses on a woman’s identity as mother through mother-child and husband-wife relationships. Hideo, a young man living away from his parents, is kept under constant surveillance by his doting mother via an omnipresent television monitor. In a cogent metaphor for familial relations in the media-saturated culture of contemporary Japan, Mama can only communicate with her beloved, absent son through the video screen. Idemitsu’s poignant irony is embodied in the scene in which Mama, blind to her husband’s needs, caresses Hideo’s video image.

This screening is part of Mind Takeover, the third chapter of the online program Takeover curated by Julian Ross for e-flux Video & Film, and unfolding in six chapters between September 22 and December 15, 2022, with the films and videos of each chapter streaming for two weeks.

For more information, contact program@e-flux.com.

Film, Gender, Psychology & Psychoanalysis
Video Art, Family, Japan, Mass Media & Entertainment
Return to III. Mind Takeover

Japanese artist Mako Idemitsu creates domestic narratives that examine female identity within the context of the contemporary Japanese family. Echoing and subverting the popular melodramas of Japanese television, she applies a feminist critique to her fictions of the psychological “family romance.” Dramatizing the strict gender roles that shape mother-child and husband-wife relationships, she explores the role of women in a patriarchal, mediated culture.


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